Jersey Ad Takeover

Nets Get Ads

Nets Become Fourth Team to Welcome Jersey Ads

An NBA fan’s nightmare is slowly turning into a reality. NBA teams are slowly acquiring ads onto their once sacred jerseys.

On Wednesday morning, the Brooklyn Nets became the latest team to welcome jersey advertisements by announcing a corporate partnership, which will start in the 2017-18 season. The Nets will wear red patches on their black and white jerseys after completing a three-year, $24-million with the software company, Infor.

According to Bloomberg, Infor will also provide data analytics and technology support for the Net’s business operations both on and off the court as part of the agreement.

A pretty obnoxious colour, the Nets and Infor couldn’t agree on a better logo colour. As out of place as the logo is, it does fit the out of place Brooklyn organization perfectly. Meanwhile Boston who agreed to a deal with General Electric, whose colours are blue and white, agreed on a green and white patch on the green and white Celtics jerseys.

As more NBA fans continue to show disgust for jersey ads, the NBA will continue to be raking in more money and although this may desecrate everything holy about an NBA jersey, the NBA profits. At the end of the day, that is good business.


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