Nike Releases New Commercial on the Eve of LeBron’s 8th Straight Finals
On the eve of LeBron James’ eighth straight NBA Finals appearance and ninth overall, Nike has released a new commercial celebrating the Cleveland Cavaliers superstar.
James has been signed to Nike since his Draft year back in 2003 and has a lifetime contract with the brand that reportedly pays him of upward of a billion dollars. In the short, nearly minute-long commercial, a teenage LeBron enters a tattoo shop and asks for one tattoo in particular: “Chosen 1”.
“You sure this is what you want,” the tattoo artist asks. James replies with a “yes sir.”
The NBA Finals are set to commence tonight as the Cavaliers are set to battle the Golden State Warriors for a fourth consecutive season. The Warriors have the edge, winning two of the last three matchups.