Business Cut Short

0 comments
Business Cut Short

With Warriors Sweep, ABC Network Turns out to be Biggest Lower

If you thought LeBron James was mad after Game 1, think about how mad the ABC Network was.

The television network hosting the 2018 NBA Finals increased its cost of advertisement from 2017 and what followed was insane profit. An ad spot for Game 3 averaged $634,627 per unit, up by nearly $30,000 from 2017. Extrapolating this information across an entire night showed that with each game the Finals was cut short by, the network lost as much as $50-million.

According to AdWeek, the upfront cost per unit was estimated at $679,000 for 2018, up from the $535,325 price tag of last year.

Doing the math, the network missed out on a potential $150-million.

LEAVE A RESPONSE

Leave a Reply

Your email address will not be published. Required fields are marked *

RELATED POSTS

A No for Now

11 Oct 2018

  • Raptors’ Corner

  • Shop

  • Facebook

  • Twitter

  • Featured Video

    SneakerCon Toronto 2018

    Welcome to a multi million dollar industry run by teenagers. Buying, selling, trading and hustling. These are not your typical adolescents. this is generation Kicks

  • STAY IN TOUCH!

    LATEST POSTS

    More Rings
    17 Oct 20180 comments
    Her Time to Play
    12 Oct 20180 comments
    Growing the Game in Asia
    08 Oct 20180 comments

    LATEST TWEETS

    Read all tweets

    © 2016 BallnRoll

    Web Solutions by: CO4 Computing Inc