Innovating for the Future

Stern Looking at VR

Former Commissioner Hopes to Bring Virtual Reality to the NBA

Virtual Reality is the technology of the future.

Former NBA commissioner David Stern understands that all too well. As the League hopes to bring more fans closer to the game, Stern wants to replicate the on-court experience through Virtual reality and biometric technology. Some of his ideas include flashing a player’s heart rate and acidic-levels on screen during the game telecast.

“First we watched broadcast, then we had cable, then satellite, then social media,” Stern said. “Now technology is going to make us evolve and improve far beyond that.”

Since passing the reigns over to new commissioner Adam Silver, Stern has entered the investment market and is now boasting a rather impressive portfolio. As an angel investor he holds shares in over a dozen companies within the virtual reality and biometrics field.

His main focus now is to use this new-age technology to make the NBA game as real as possible.


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