NBA Partners with GameOn Technology to Enhance Fan Experience
Tech is the name of the game and as we move forward, the NBA will look to utilize artificial intelligence and machine learning as methods of pushing its business agenda.
Earlier in the month, the NBA announced a new partnership with an AI chatbot company GameOn Technology, which will grant fans the ability to engage with the NBA through Facebook Messenger to deliver in-game highlights. The chatbot will also be able to delivery game updates, scoring alerts, and even GIFs. Moreover, the fans will be able to customize the experience however they desire.
The NBA chatbot will be powered by a platform called ChatOS.
GameOn was a company founded in 2014 and has very quickly built a name within the sporting industry, partnering with massive brands such as Arsenal F.C., Sky Sports, the NHL and the PGA Tour.