Ball Boys Join Roc Nation

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Lonzo, LaMelo, and LiAngelo Ball Sign with Jay-Z’s Roc Nation Agency

The Ball brothers are making some serious business moves.

On Monday afternoon, Jonathan Givony of DraftExpress reported that New Orleans Pelicans point guard Lonzo Ball, along with his brothers LaMelo and LiAngelo are set to sign with Raymond Brothers of Jay-Z’s sports agency, Roc Nation.

“This was a family decision,” LaMelo Ball’s manager Jermaine Jackson told ESPN. “This is now an extended family. They put together a beautiful game plan with Jay-Z. The basketball game is about to change. They are going to create something totally new.”

LaMelo recently purchased an NBL team along with his manager and is expected to be a high lottery pick in the upcoming NBA Draft.

“We talked to several agents, but the family had good vibes with Roc Nation,” Jackson told ESPN. “I’ve known Jay-Z since I played for the Knicks, but this is what the kids wanted to do. Jay-Z is a master at what he does. He’s global. It’s power beyond power.

“This is something that they are building from the ground up together. They are brothers and they love each other and that’s how they roll. It’s all love. They don’t separate from each other.”

Lonzo is set to receive a sizeable contract extension following next season.

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